Description

Barry Schwartz is a Sociology Professor at Swarthmore and Author of The Paradox of Choice. In this talk, he persuasively explains how and why the abundance of choice in Modern Society is actually making us miserable.  Barry Schwartz studies the link between economics and psychology, offering startling insights into modern life.  He’s studying wisdom.Psychologist Barry Schwartz takes aim at a central tenet of western societies: freedom of choice. In Schwartz’s estimation, choice has made us not freer but more paralyzed, not happier but more dissatisfied.